On 8 November, Amrapali became the first Indian jewellery brand to share space in the Fine Jewellery Room at London’s iconic Harrod’s department store. The brand will now occupy a point of sale on the department’s ground floor, along with names such as Alexander McQueen, Roberto Cavalli, Vivienne Westwood and Atelier Swarovski.

New entrant: The Amrapali stall at London’s Harrod’s department store. Amrapali

Heavily inspired by traditional Indian jewellery, Amrapali’s collections include “Studded Victorian" and “Jadau" in gold, accessories in silver, and a range of gifts.

Harrod’s, since its opening in 1834, is widely considered one of the world’s greatest retailing locations with a history encompassing highprofile owners, celebrity clients and an exhaustive range of merchandise from rocks and minerals to pets.

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