Home / Companies / Anheuser-Busch’s India and SE Asia head to continue as head of merged entity

Bengaluru: Pedro Aidar, chief of the India and Southeast Asia business units of Anheuser-Busch InBev SA/NV, which has acquired Sab Miller Plc, will continue to be president of the merged entity, the company said in a statement.

Aidar, who has been with AB InBev for more than 15 years, was last year appointed president of the two business units. In his new role, he will be responsible for the combined operations of the beer-brewers.

“The combination of SABMiller and AB InBev businesses in India is extremely complementary, resulting in a portfolio of local and global brands spanning the different segments of the local beer market," said Aidar, adding that the beverage industry in India represents a fantastic business opportunity.

SABMiller Plc’s board unanimously recommended Anheuser-Busch InBev SA’s improved $104 billion takeover offer in July, making it the biggest acquisition in the history of the beer industry.

AB InBev is the owner of brands such as Budweiser, Stella Artois and Hoegaarden, while SABMiller owns Foster’s, Haywards 5000 and Miller High Life in India.

AB InBev said the merger is expected to be completed on 10 October and that the new Indian business unit would be headquartered in Bengaluru.

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