Realme partners Reliance Digital to sell smartphones offline1 min read . Updated: 02 Nov 2018, 02:04 PM IST
In the first phase of the partnership with Reliance Digital, Realme smartphones will be available at more than 130 cities across Reliance Digital and MyJio stores
New Delhi: Having adopted a digital first approach so far, Realme has now taken the first step towards establishing an offline sales channel by partnering with Reliance Digital electronics chain. In the first phase of the partnership, Realme smartphones will be available at more than 130 cities across Reliance Digital and MyJio stores.
“With the Reliance Digital & MyJio partnership, we are proud to have offline touch points for the first time, delivering the same experience and welcoming customers to the Realme family. While the market responded well, we are expanding our sales channels to reach out to the growing demands which is a testimony to our approach ‘Realme for every Indian’," Realme India CEO Madhav Sheth said.
Through this partnership, Sheth said, Realme wants to cater to an audience, which has limited access to the online platform and want to experience, compare and understand the features and benefits before making a purchase.
Earlier this year, Realme split with Oppo and become an independent brand.