New Delhi: Honda Cars India Ltd, the wholly-owned subsidiary of Honda Motor Co. Ltd, on Thursday announced the appointment of Gaku Nakanishi as its new president and chief executive.

Nakanishi will officially begin his stint in India on 1 April and take over from incumbent Yoichiro Ueno.

Nakanishi has been associated with Honda for over three decades and has worked in several international markets including North America, Mexico, Japan and Thailand.

Meanwhile, Ueno, will move on to New Business Strategy Division, the business development supervisory unit in Honda Motor Co, a company release said.

“During his tenure in India, Mr Yoichiro Ueno was instrumental in fortifying the premium brand positioning of Honda in India. He spearheaded the introduction of several premium models in India including BR-V, Accord Hybrid, New City and WR-V and laying the foundation for launch of new models including the new Amaze, CR-V and comeback of the Civic," the release said.

Nakanishi takes over at a time when the Indian subsidiary has fallen behind manufacturers like Tata Motors in overall sales and has lost significant volumes and market share in the passenger vehicle segment.

In January, the wholesales dispatches or sales declined by 4.8% to 14,838 units.

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