BackTata Starbucks appoints Manmeet Vohra as director, marketing
Vohra will lead all marketing and category aspects for the company in India
Premium(Bloomberg)
Mumbai:TataStarbucks Ltd, a 50:50 joint venture between Starbucks Coffee Co. and Tata Global Beverages Ltd has appointed Manmeet Vohra its new director of marketing and category.
Vohra takes over from Sushant Dash, who has been appointed the global brand director of Tata Global Beverages. Prior to this, she was the marketing director at TAG Heuer India, a division of LVMH Watch and Jewellery India Pvt. Ltd.
She will report to Avani Davda, chief executive officer, Tata Starbucks, and be a part of the company’s senior leadership team.
Starbucks entered India in October and currently operates 17 stores in the country.
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