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Business News/ Companies / Hero posts its highest sales ever in October
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Hero posts its highest sales ever in October

Hero sold 625,000 units last month, an increase of 18.7% over the same month last year

Hero’s previous best was in May when it sold 557,000 units. Photo: Ramesh Pathania/MintPremium
Hero’s previous best was in May when it sold 557,000 units. Photo: Ramesh Pathania/Mint

New Delhi: Helped by sustained rural demand after a bountiful monsoon, India’s largest two-wheeler maker Hero MotoCorp. Ltd posted its highest monthly sales ever in October.

Hero sold 625,000 units last month, an increase of 18.7% over the same month last year, the company said in a statement on Friday.

Its previous best was in May when it sold 557,000 units.

Anil Dua, senior vice-president (marketing and sales), said, “... our retail sales—which is a real barometer of customer response—has also set a new record. This sales momentum has been helped by our star brands Splendor and Passion and also by the new products."

A recently introduced five-year warranty also helped sales, Dua said.

“With Dhanteras and Diwali in November, we are prepared to maintain this retail momentum going forward," he said.

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Published: 01 Nov 2013, 03:59 PM IST
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