Tesla CEO Elon Musk
Tesla CEO Elon Musk

Tesla + tequila: What Elon Musk wants to call Tesla’s new brand

Tesla submitted a trademark application on 8th October for Teslaquila, describing the planned product as a distilled agave liquor

New York: What started as an April Fools’ Day joke that left a poor taste in Tesla Inc. investors’ mouths may soon become a reality.

The electric car maker submitted a trademark application on 8th October for Teslaquila, describing the planned product as a distilled agave liquor. It was filed as “based on intent to use," which means Tesla doesn’t have the product ready just yet. The company needs to actually be making a product to obtain the trademark.

Tesla Chief Executive Officer Elon Musk tweeted on Friday that the brand would be coming soon. Musk also posted a mock-up of roughly what the tequila bottle will look like.

Elon was found passed out against a Tesla Model 3, surrounded by ‘Teslaquilla’ bottles, the tracks of dried tears still visible on his cheeks. This is not a forward-looking statement, because, obviously, what’s the point?

Also read: Elon Musk says changing his way of working is not an option

This story has been published from a wire agency feed without modifications to the text. Only the headline has been changed.

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