Rishi Malhotra and the making of Saavn, the South-Asian soundtrack
Saavn CEO and co-founder Rishi Malhotra on building one of India's leading music apps, being a musician and eating data for breakfast
Every day, except when he is travelling for work, Rishi Malhotra plays his red electric guitar dutifully. Sometimes, he uploads a short video of himself playing on Instagram. Not long before he joined Saavn in 2008, spearheading its journey to become one of the leading music apps in India, he would jam with country musicians in Nashville, the “music town" of Tennessee, US, where he was born. He grew up listening to Led Zeppelin and Miles Davis, while still remaining true to his roots, humming to the songs of Nusrat Fateh Ali Khan, Lata Mangeshkar and Pankaj Udhas, thanks to his India-born parents. “My inflections are a bit Indian sometimes," he says as he plays an Instagram video of him playing a blues tune.