Flipkart Plus will be a no-subscription fee, points-based programme for regular customers of Flipkart
Bengaluru: India’s largest e-commerce firm Flipkart will in August make a renewed attempt at a customer loyalty programme as it seeks to challenge Amazon’s subscription service Prime that has become popular with customers. Flipkart Plus, which will be launched on 15 August, will be a no-fee, points-based programme for regular customers of Flipkart (customers will earn points or coins with every purchase).
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