BackShoppers Stop appoints Debasish Gupta of Marks & Spencer as marketing head
Debasish brings rich domain experience and marketing leadership to Shoppers Stop, says managing director Govind Shrikhande
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Mumbai: Shoppers Stop Ltd has appointed Debasish Gupta, former marketing head of retail chain Marks & Spencer, as its head-marketing, loyalty and analytics, filling a position that has been vacant since October following the departure of Vinay Bhatia to the Future Group.
At Marks & Spencer, Gupta oversaw the company’s India growth story through customised marketing concepts, loyalty programme management and digital marketing.
“Debasish shares our values and our focus on innovation and customer delight. He brings rich domain experience and marketing leadership to Shoppers Stop," said Govind Shrikhande, managing director, Shoppers Stop.
“As Shoppers Stop reinforces its omni-channel strategy, it was important for us to find the right person to lead and grow our marketing efforts, carry the mantle of change-management and bolster our brand equity and fashionability," said Salil Nair, chief executive officer, Shoppers Stop.
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