India’s IT industry explores opportunities in Europe

India’s IT industry explores opportunities in Europe

Frankfurt: With the US market showing signs of saturation, India is keen to tap the vast business opportunities offered by Europe for the export of computer software and IT enabled services, the leader of an Indian industry delegation said here.

The 20-member delegation of chief executives and top-level managers of companies representing a cross-section of India’s IT industry has been exploring new business partnerships in the Netherlands, Belgium and Germany and is currently visiting Brussels.

“The German market so far has been largely unexplored by Indian IT companies and they should make serious efforts to enter the market and to consolidate their existing presence because the business opportunities in this country are immense," said S.R.K. Prasad, who led the delegation on a two-week tour said.

The time was very opportune for Indian IT companies to enter into outsourcing deals, joint ventures or other business tie-ups with German companies because they were showing a strong interest in cooperating with Indian companies in various sectors of the IT industry, Prasad, Managing Director of the Kasbah Systems Software in Coimbatore, told PTI.

The visit by the Indian IT delegation to Europe was organised by Electronics and Computer Software Export Promotion Council as a follow-up of India’s successful marketing campaign at the world’s largest computer and IT fair Cebit in Hannover in March.