Voice-calling app Ringo uses IPL to target Indian diaspora2 min read . Updated: 07 May 2015, 04:15 PM IST
Directi has created a marketing campaign for Indians watching the IPL online as well as on television in US, UK, Canada
Mumbai: Internet domain registrar Directi, which launched the low-cost voice-calling app Ringo in India in January, is using the ongoing Indian Premier League (IPL), the popular Twenty20 cricket tournament, to promote the brand among the Indian diaspora in the US, the UK and Canada.
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