Sony trims quarterly loss to $115 million

Results follow reports that Sony will this month announce late 2013 launch of its latest PlayStation games console

Updated7 Feb 2013, 06:28 PM IST

Sales rose 3.6% to 5.07 trillion yen on strong demand in the mobile products and movies division, offsetting weaker television and videogame sales. Photo: AFP (AFP)

Tokyo: Japanese electronics giant Sony Corp. said on Thursday that its net loss from April to December shrank 75% on-year a®nd added that it remains on track to achieve its forecast of a full-year profit.

add_main_imageThe results, which follow reports that Sony will this month announce the late 2013 launch of its latest PlayStation games console, also showed the firm returned to profitability on the operating side from a year earlier.

Sales rose 3.6% to 5.07 trillion yen ($54.17 billion) thanks to strong demand in the mobile products and movies division, offsetting weaker television and videogame sales, it said.NextMAds

Sony also pointed to the yen’s steep declined in recent months as a boost for its balance sheet.

The currency has been a huge headache for Japanese manufacturers as it soared to a record high around 75 on the dollar in late 2011, making their products less competitive overseas and shrinking the value of overseas income.

Sony’s results saw it book a loss off 50.87 billion yen in the nine months to December, well down from a 201.45 billion yen loss in the same period a year earlier.

The company kept a 20-billion-yen net profit estimate for the fiscal year to March on sales of 6.6 trillion yen, largely crediting the unchanged forecast “to the favourable impact of the depreciation of the yen”.

But its rosy outlook was “partially offset by downward revisions in annual unit sales forecasts of key products resulting from the stagnation of the electronics products market”, Sony added.

Also Thursday, the company said it had swung to a nine-month operating profit of 82.96 billion yen, reversing a year earlier shortfall.sixthMAds

Sony has been undergoing a huge restructuring, announcing last month it was selling its US headquarters in Manhattan for about $1.1 billion.

The overhaul, which chief executive Kazuo Hirai has described as “urgent”, includes thousands of layoffs, the sale of its chemical division and investing 50 billion yen in camera and medical equipment maker Olympus.

The New York sale, expected to close in March, comes as the once-mighty company aims for a return to profitability after four years in the red.

In its previous fiscal year, Sony lost a whopping 456.66 billion yen.

Copyright piracy has threatened the firm’s music and film assets while it was also hurt by the 2011 quake-tsunami disaster in Japan.

Japan’s electronics sector has suffered from myriad other problems including the high yen, slowing demand in key export markets, fierce overseas competition especially in television sales, and strategic mistakes.

It has also been hurt by a Chinese consumer boycott of Japanese brands stemming from a territorial spat between Beijing and Tokyo.

The industry has been hit by huge losses and credit rating downgrades, with Sharp Corp. saying last year it would put up real estate as collateral for bank loans— including its Osaka headquarters—to stay afloat.

Last week, Panasonic Corp. and Sharp racked up more than $11 billion in combined losses over the nine months to December, and warned of more bleeding to come.

But they both said they were on track for better times, with Sharp insisting its restructuring would keep it from going under as it booked a small operating profit in the third quarter to December. AFP

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Sony trims quarterly loss to $115 million

Results follow reports that Sony will this month announce late 2013 launch of its latest PlayStation games console

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