Reliance Money aims to sell 300 kg gold coins on Diwali

Reliance Money aims to sell 300 kg gold coins on Diwali

New Delhi: Anil Ambani group firm Reliance Money Infrastructure Ltd (RMIL) is targeting to sell 300 kg gold coins during Diwali and aims to double its gold coins sales to 600 kg by this fiscal-end, a top company official said.

“With Indian traditionally buying gold during Diwali, we are bullish on the sale of gold coins and hoping to achieve our sales target at 300 kg during this festival itself," RMIL Director Vikrant Gugnani said.

The company has bullish growth plans and hopes to achieve gold coin sales of 600 kg by the end of the current financial year and targets to be the largest gold coin retailer in the country in next two years.

“We are confident on the demand for gold even at current prices and expect to cross sales of over 600 kg within this year. We will be the largest gold coin retailer in next two years," Gugnani added.

The company launched a new set of gold coins with India Post logo last month and to capitalise on the festive fervour, it has launched a promotional offer, under which it will offer 0.5 gram of gold coin free on every purchase of 10 grams until Diwali.

The company is expanding its distribution reach to 850 Indian Post outlets across India, up from the current 632 RMIL, Gold Coins, Diwali, Anil Ambani, India Post Logo, Post Offices, as part of its drive to reach the remotest parts of the country.

Besides India Post, the entire range of pure gold coins would also be available across Reliance Money, Reliance World and the company’s partner outlets across the country.