Budget smartphone buyers have a lot of good options to choose from these days, especially if you are looking around the Rs10,000 price point. And while that is one of the big changes in the affordable Android smartphone ecosystem, there is still a big gap in the ultra-affordable segment, around the Rs5,000 price mark. iBall’s Andi 5U Platino (Rs 4,599) is one new option. Will it change the scenario or a user will have to look beyond again?

Design: Smart and handy

The Andi 5U Platino is a good-looking smartphone with a coarse champagne gold coloured finish over it. It looks and feels much better and stays a lot cleaner than phones witch glossy plastic finish. This also improves a user’s grip over the phone. It weighs about 140g, which isn’t bad for a 5-inch screen device at all. The Moto E 3rd gen weighs 145g (Rs5,999), has smaller screen (4.5-inhces) and looks ordinary. The only good thing about the Moto E is its compact size and curved back design that makes it really handy. If bigger screen matters more, the Andi 5U Platino is a better bet.

The Andi 5U Platino has a coarse champagne gold coloured finish that stays cleaner and improves grip.
The Andi 5U Platino has a coarse champagne gold coloured finish that stays cleaner and improves grip.

Display: Adequately sized but not sharp enough

The smartphone’s 5-inch display has a screen resolution of 960x540, which is a tad bit low for the screen size. The display looks lifeless and washed out and that dampens the movie playback. The wide angle visibility is not up to the mark and slightest of tilts can make texts illegible and colours darker. It also smudges a lot which makes it a poor choice for someone with sweaty hands. The Moto E 3rd gen, despite its smaller (4.5-inch) display, has a screen resolution of 960x540p and it looks much more vivid and sharp than Andi 5U Platino’s screen. It also comes with an oleophobic coating which doesn’t smudge much and is sprinkle resistant as well. Despite the small screen, the experience of watching movies and reading was much better on the Moto E 3rd gen.

Performance: Sluggish and meant for basic use

Like most budget smartphones, this is a basic 3G device meant for basic users who like to browse and check out a few mails, and send messages at most. It is powered by a 1.2GHz MediaTek quad-core processor with 512MB RAM. It feels a bit sluggish throughout. Switching between apps is a bit slow and time taking. The phone has 8GB of internal storage and has a card slot that can take in another 32GB. The phone is powered by a 2,000mAh battery that barely lasts one day on single charge. The Moto E 3rd gen is also 3G phone but is powered by a Qualcomm Snapdragon 200 quad-core processor with 1GB RAM. It delivers a stutter free performance and can handle games and multi-tasking without any hiccups. It is powered by a 2350mAh battery that gives a day’s backup with ease.

Software: Old and dated OS

The smartphone runs Android 4.4.2 (KitKat), an operating system which is two years old. Though it offers the original look and feel of the old stock android interface, there are slight changes. The app drawer, for instance, has been changed from the white circular to the iBall logo. The interface kooks easy but a bit dated. There are plenty of preloaded apps on the phone which clutters the interface. The Moto E 3rd gen runs on Android 5.1 (Lollipop) and is likely to be updated to Android 6.0 (Marhsmallow).

Camera: Average and needs steady hands

The camera is slow and one needs steady hands to get a good shot out of it. Even with good daylight, the picture quality looks a bit soft and out of focus. You also need to tap on the screen multiple times to get the focus right. Colours also look a bit washed out. The Moto E 3rd gen’s 5-megapixel camera is not a great improvement in terms of focus and sharpness but the picture quality still looks superior if the ambient light is really good.

A photo shot using Andi 5U Platino.
A photo shot using Andi 5U Platino.


The Andi 5U Platino is a purely basic option for someone who is looking to buy a smartphone for the first time and doesn’t have the luxury of increasing their budget. If that is, however, an option for you, the slightly more expensive Moto E (Rs 5,999) is completely worth that extra investment.