BARC names Partho Dasgupta as chief executive
BARC is a group of broadcasters, advertisers and media agencies
Mumbai: The Broadcast Audience Research Council, a grouping of broadcasters, advertisers and media agencies, named Partho Dasgupta as chief executive on Wednesday.
add_main_imageBARC was formed in 2012 by the media industry with the specific purpose of nationwide audience research.
Dasgupta used to work at the Times Group, Future Media and Educomp. NextMAds
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MoreLessFirst Published:8 May 2013, 11:46 PM IST
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