Wills fashion week sees good business

Wills fashion week sees good business


New Delhi: The recently-concluded fashion week may have lacked glamour quotient with fewer Bollywood stars in the show, but that failed to keep the buyers from loosening their purse.

For the Spring-summer edition of the 10th Wills Lifestyle India Fashion Week as many as 160 buyers domestic and foreign had registered themselves with the Fashion Design Council of India (FDCI).

“The week has been good in terms of generating business. Some of the buyers I have talked to came here with Rs1.5-8.5 crore shopping budget," FDCI executive director Sumeet Nair said.

Niki Kano of Saaya Boutique placed orders worth over Rs4 lakh with Tarun Tahiliani and Varun Bahl.“During the last edition we presented orders worth Rs9 lakh with Tarun and Varun," Niki said.

Kimaya, one of the biggest domestic buyers, who liked works of designers like Rana Gill and Tarun Tahiliani, and have placed orders with them, refused to give details about the order size. However, compared to the Autumn-Winter edition business has been lukewarm this time.

“Compared to the winter edition business has been not so encouraging, I have received orders for only 260 pieces of outfits from Dubai-based Kaftaan, Saks and others." “Overseas buyers do place large orders with the designers but the continuity is lacking in them, merchandising agent Sunil Sethi said.