Multiplex count to double in south India by 20214 min read 18 Dec 2018, 12:22 PM IST
About 70-75% of the exhibition sector in south India is currently taken up by single screens, as compared to 25% for multiplexes, say industry experts
New Delhi: Earlier this month, Telugu superstar Mahesh Babu made his foray into film exhibition by launching Asian Mahesh Babu Cinemas, a seven-screen superplex in Hyderabad. In October, PVR Ltd started a 10-screen multiplex in Chennai, building on its acquisition of SPI Cinemas Pvt Ltd in August. Around the same time, INOX Leisure Ltd had launched a nine-screen multiplex in Coimbatore. These are only the most recent examples of a slow and gradual move that multiplex chains are making into the south of India, a territory so far dominated by single screens. About 70-75% of the exhibition sector in south India is currently taken up by single screens, as compared to 25% for multiplexes, say industry experts. The multiplex count is expected to double to 50% between 2019 and 2021.