Starcom Mediavest Group announces new Asia leadership structure

Starcom Mediavest Group announces new Asia leadership structure

Worldwide media communications agency network Starcom MediaVest Group (SMG) has announced a new leadership structure in Asia designed to accelerate growth in global emerging markets—China and India—as well as fuel digital expansion throughout the region.

Jeffrey Seah, Mindshare’s top digital leader will manage the network’s operations in Singapore, Malaysia, Indonesia, Thailand and Vietnam as CEO, Southeast Asia with an additional focus of driving digital expansion in these markets.

Ravi Kiran remains CEO, South Asia, with a focus on the network’s India businesses. He will be elevated to emerging market leader of specialist solutions to drive growth of specialized communication capabilities throughout emerging markets.

Paul Maher, who remains CEO of SMG’s north Asia operations, will continue to focus on China and oversee Taiwan, Japan, Philippines and Korea. All three will comprise the SMG Asia Leadership team and report directly to SMG president of global operations, Andrew Swinand.

“Given the importance of growth in China and India along with expanding our digital footprint in the region, I felt strongly that all three areas receive top-level leadership focus," said Swinand.

He further said: “Empowering our operations in Asia is my primary mission and with this new structure in place I feel we’ve strongly fortified our operations and are poised to deliver the innovation and growth that have become trademarks of the global SMG story."