Vicks’ heartwarming ad takes a stand on trans motherhood2 min read 31 Mar 2017, 11:39 AM IST
Vicks' latest digital film, 'Touch of Care', explore the sensitive topic of transgender rights in India
New Delhi: P&G owned cold and cough brand Vicks’ advertising has been synonymous with motherhood and care. The brand’s latest digital film titled Touch of Care takes a more inclusive approach highlighting why family and motherhood should go beyond the biological ties and in the process it touches upon a sensitive topic of transgender rights in India.
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