Google shuts down its Great Online Shopping Festival3 min read . Updated: 04 Nov 2015, 02:04 AM IST
Many e-commerce firms showed no interest in participating in this year's GOSF because of the high costs involved
New Delhi/Bengaluru: Google India has decided to end its annual sale event Great Online Shopping Festival (GOSF), once the biggest sale event of the year for all online retailers, highlighting the fractious relationships among e-commerce firms as well as the declining appeal of such events in a market where deep discounts are the norm through the year.
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