How customer experience is becoming central to digital transformation10 min read . Updated: 11 Jan 2018, 11:24 PM IST
A CXO roundtable hosted by Mint and SAP India discusses the growing influence of customers on the digital strategy of companies
Digital disruption has transformed the way brand marketing is done, primarily due to the growing influence of customers in an increasingly connected world. Given this backdrop, Mint recently partnered with SAP India Pvt. Ltd to host a select CXO round table centred around the theme, “Customer Experience (CX): Way to the heart of a digital business".
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