BackWeWork: Building Communities and Sharing Workspace
Expanding aggressively abroad and at home, WeWork is disrupting the commercial real estate market with its unique offerings of a collaborative workspace.
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Gone are the days when work used to be limited to your cubicle space, and office was a place you dreaded going. In this era of innovation where time flies quicker than ever, workspaces have evolved. From being just a part of your life, work has become somewhat of a lifestyle choice. As more Gen Z members and millennials join the workforce, the demand for fun, interactive workspaces has boomed. And no other company has leveraged this phenomenon to the extreme the way WeWork has.
Expanding aggressively abroad and at home, WeWork is disrupting the commercial real estate market with its unique offerings of a collaborative workspace. Changing the way businesses work in the new age, the company is bringing to light different ways of how shared workspaces can bring the love back in your work.
One of the biggest strengths of WeWork is its emphasis on community. Through the idea of a team, of togetherness, of a ‘We’ they aim to redefine success in professional lives. With multiple businesses sharing the same workspace, employees have a chance of networking with creative minds across departments and industries. WeWork offices have a dedicated community manager tasked with the responsibility of managing member-exclusive events, networking events, and wellness workshops. Additionally, the community manager also fosters cohesiveness by introducing members to each other if they think it’ll benefit their respective businesses. This is a conscious effort by WeWork to foster an engaging, community-based culture among all employees.
WeWork provides activity based flexible workspaces that allows employees to work in optimum comfort. Distinctly aesthetic, their offices provide refreshingly agile environments where you can work anywhere in multiple adaptable settings. This leads to greater productivity, greater interaction, increased efficiency and higher collaboration among teams.
The biggest advantage of collaborative workspaces are their lower costs. In India, major metropolitan cities like Delhi, Mumbai, and Bangalore, conventional office buildings can dig a big hole in the company’s expenditure. Shared workspaces, however, can lead to an increase in cost savings by 20-25%. In the age of start-ups and freelancers, this comes as a welcome opportunity for all. WeWork provides small businesses access to a fully functional, professionally designed workspace for a much cheaper cost than it would take a have their own office building. When you add the multiple free amenities and services this company provides for their employees to this mix, it is an irresistible deal that cannot be missed.
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