Providing fast credit to customers was MoneyTap’s click moment
Most financial companies did not have a customer-oriented approach
Back when I was a venture capitalist with Prime Ventures, India was undergoing a massive digital transition. Start-ups were creating apps for online shopping, ride hailing, and food delivery. However, too few banks/NBFCs were working on products addressing the consumers’ need for credit. I wondered then if this might be an interesting area to explore.