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Who are India’s female entrepreneurs? What drives them? And what do they want? The online women’s magazine Women’s Web did an online survey of 114 self-made businesswomen across the country from 1-20 June and came up with a snapshot of the growing breed of women who start their own companies.

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Women-run businesses tend to be small operations, the report found, with 73% reporting a revenue of under 10 lakh in the last financial year and an employee force of fewer than five. They are also still fairly limited in terms of the sectors they work in, with almost 60% of those interviewed working in professional services (such as law and accounting), IT, fashion, and food and beverages. Only 3% worked in manufacturing or heavy industry and none in telecom.

Contrary to stereotype, it seems female entrepreneurs are not daunted by the issue of balancing work and family life—or, at least, other concerns prevail. The desire for a better work-personal life balance was the impetus for just 36% of women.

When it came to looking at future challenges and opportunities, 55% of the women admitted that it is harder to start a business in India as a woman, but 73% said that knowing other women who had started their own businesses had been an inspiration. But the notion that women are better mentors for each other gained little traction.

Also See | How women get down to business (PDF)

Graphics by Ahmed Raza Khan/Mint

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