Unclear on the cloud

Unclear on the cloud

Despite the proliferation of cloud services which can improve the functioning of large organizations, there has not been much enterprise adoption of the cloud, according to Cross-Tab, an international market research outsourcing rm.

This included online primary research among consumers (900 interviews in the US, Germany and India, with 300 people being surveyed in each country), in-depth interviews of cloud vendors by analysts, market and vendor tracking, and social media analysis. e interviews were conducted in March-April.

In India the survey, conducted in big cities, included 74% full-time employees in metros and 9% students, as well as freelancers and homemakers. What it found was that low awareness of the cloud in India is due to a host of factors:

Also See Factors | Unclear on the cloud (PDF)

Graphic by Raajan/Mint.

gopal.s@livemint.com

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