Apple to push watch buyers online to avoid long lines at stores
Updated: 09 Apr 2015, 12:46 AM IST
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Angela Ahrendts, Apple Inc.'s sales chief, wants t... moreAngela Ahrendts, Apple Inc.'s sales chief, wants to scrap the company's tradition of having customers wait in line, sometimes for days, to get their hands on the latest gadget. Apple has instructed its sales force to prod shoppers to the company's website to purchase the new smartwatch, which can be pre-ordered Friday.