It is important to give preference to those approaches that help the poor the most for every rupee spent, no matter how they are labelled
Sometimes in life, it is clear that the direct approach isn’t the best one. This is true in many areas, even when it comes to policymaking. Take, as an example, the area of extreme poverty. It seems logical, at first, that the most effective response should be head-on: giving money and assets to protect people from income shocks.