The proliferation of virtual wedding planners
The wedding market in India is said to be worth nearly $40 billion a year and growing at nearly 20%
Sachin Singhal is harassed and overworked. The newly appointed chief executive of Special Occasion, a company owned by news broadcaster New Delhi Television Ltd (NDTV), is busy gearing up for the launch of a wedding planning portal early next year. Armed with funding of $20 million from venture capital firm CerraCap Ventures, NDTV announced its entry into the online weddings market earlier this month. NDTV already runs Indian ethnic wear e-commerce site Indianroots.in.