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New Delhi: New York-based Nepalese-American designer Prabal Gurung via Crowdrise.com, an online community for raising money for causes, established a Nepal earthquake relief fund hours after the tragedy struck the Himalayan nation.

Gurung, known for dressing everyone from the duchess of Cambridge to US first lady Michelle Obama, initially pledged to raise $250,000, more than 80% of which is already collected thanks to his extensive network of fashion and entertainment industry friends and clients.

In an email interview from New York, Gurung says now that they are close to raising the initial amount he had pledged, he will continue his efforts.

“Yes the goal is to keep raising funds as the relief, rebuilding and rehabilitation process is going to take long. People from every nook and corner are donating, small and big amounts," he says.

The funds collected will be utilized to bring aid in the form of materials such as tents, medicine, water, etc., via Shikshya Foundation Nepal, a not-for profit that Gurung had established in Nepal to oversee and facilitate the education of children at primary level. “We have got items prioritized."

The designer says his efforts don’t end here. He is already working on a plan to raise more funds through fashion shows or charity auctions to help in long-term rehabilitation work in Nepal.

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