New Delhi: Extending its outreach to the people two years after taking office on 26 May 2014, the National Democratic Alliance (NDA) government on Sunday launched Prime Minister Narendra Modi’s official website in six regional languages.

External affairs minister Sushma Swaraj launched Modi’s official website in the new languages in New Delhi on Sunday. The site which is already bilingual—available in English and Hindi—will now be available also in Bengali and Marathi besides Tamil, Malayalam, Gujarati and Telugu.

Swaraj said the initiative is part of the ongoing efforts of the prime minister to reach out to the people and communicate with them in their own language, a government statement posted on the English version of Modi’s website said.

“She hoped that this initiative would further enhance the interaction between people from all parts of the country and the Prime Minister on various issues concerning their welfare and development. The Minister further said that other regional language versions of the website will be available in a phased manner," it said.

The six regional language websites can be accessed at the following links:

“Thanks to @SushmaSwaraj ji for launching @PMOIndia site in 6 languages. These sites will further strengthen my interaction with you all," Modi tweeted soon after. “If you find any parts of these language websites that need to be corrected, you must let us know. Your feedback is always welcome," Modi said in a tweet to the public.

Launching the prime minister’s official website in regional languages is part of a series of initiatives by the government to reach out to the people and promote participative governance, a government official said.

Modi already has a radio address to the people for which he seeks inputs from the people. There is also a dedicated mobile phone number on which people can listen to the speech. Most ministers in the Modi cabinet are on Twitter and Facebook and regularly use these social media platforms, besides the government’s official channels, to connect with people and put out news and views.

For example, it was on Twitter that Modi announced in November 2014 that he had invited US president Barack Obama to be the chief guest at the Republic Day Parade in January 2015. And it was through Twitter that Obama conveyed his acceptance of the Indian government’s invite.

Last week, Modi launched a new version of the Narendra Modi app for a range of smartphones—from Apple to those using Microsoft Windows and Google Android operating systems. This free-to-download-and-use app lets users stay connected with the latest news, updates on initiatives, as well as a host of other information. The launch took place in the presence of Apple’s chief executive Tim Cook who called on the prime minister last weekend.

Though the official Narendra Modi app has been available for smartphones since mid-2015, the new version does away with the requirement of a user having to sign in with credentials.

The user can now sign into the network, also known as NM Network, and can participate in forum discussions as well as be part of different groups—share ideas, views and deliberate with citizens from across the country.

Other standout features of the application include a constantly updated timeline, with a mix of news and updates on initiatives, a smart view option that removes any images or videos on the page and retains just the text and an option to send a message to the prime minister, besides an inbox that will show any messages by Modi or the government for citizens.

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