The young demography5 min read . Updated: 17 May 2014, 12:24 PM IST
BJP's victory proves that using the aspirational message to woo the first-time voters has paid off
New Delhi: The Bharatiya Janata Party (BJP)’s strategy of courting young first-time voters by using the aspirational quotient has paid off. Young voters made a sizeable contribution to the Narendra Modi-led BJP juggernaut that’s returning to power after a gap of 10 years with the biggest mandate any party has won in three decades.
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