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Is CRED still losing money? | Mint Explains | Mint

CRED was a fintech startup based in India that offered a credit card bill payment platform and aimed to reward users for paying their bills on time. But the question here is, Is CRED still losing money? #Cred #credapp #credbusinessstudy #casestudy #businessstrategy #mint Click here to download the Mint App https://livemint.onelink.me/MrDS/p0kx3pdg

15 May 2023
Videos

Direct-to-Consumer Brands are Reshaping the Future of Indian Retail

Click here to download the Mint App https://livemint.onelink.me/MrDS/p0kx3pdg

30 Mar 2023
Videos

How Direct-to-Consumer brands are reshaping the future of Indian retail

Did you know that direct-to-consumer brands in India have grown into a massive $12 billion industry? And it's not stopping there!According to experts, India's $12 billion direct-to-consumer brands in India will be worth over $302 billion by 2030. It's a rapidly expanding market, and it's all thanks to the digital age we live in. Brands are finding new and exciting ways to connect with their customers, and direct-to-consumer firms are leading the way. But what's driving this surge in popularity, and what's in store for the future of direct-to-consumer brands? Let's dive in and find out!

15 Mar 2023
Videos

5 Steps To Find a Product Market Fit | Startup Buzz | Mint

Now guys imagine the following scenario. You have a brilliant product idea, do quite a bit of research, and take a few friends' opinions, but when you launch the product's beta version, you don’t get the expected response. Possibly because it does not have the right product market fit. Hi guys, today in Startup Buzz, let’s look at these 5 steps on how to find a product market fit.

5 Feb 2023
Videos

Lenskart's Secret Success Strategy | Startup Buzz | Mint

Did you know that Lenskart isn’t the first start-up founded by Peyush Bansal? In fact, it isn’t even the first eyewear-related start-up that he has founded. Yes, you heard that right. Today in Start Buzz, we will talk about Lenskart's Secret Success Strategy.

22 Jan 2023
Videos

Sugar Cosmetics' Marketing Strategy To Kill Its Competitors | Startup Buzz | Mint

Over the last few years, people have become obsessed with their appearances, and this has led to the vast expansion of the beauty market.   The Indian Beauty Industry back in 2014 had its own constraints. This is why the audience either preferred to source makeup and beauty products from other countries or ended up with incorrect shades that wouldn’t pair with Indian skin tones.  But one cosmetic company provided a more compatible and affordable range that is suited for the Indian complexion. Sugar Cosmetics became the fastest-growing premium cosmetics brand in India which was started by Vineeta Singh and her husband Kaushik Mukherjee.  Today in Startup Buzz, I will show you how a young and new cosmetic company competed with the biggies and rose to its success.  #sugarcosmetics #marketingstrategy #startups #finance #mint Subscribe Now For Latest Updates- https://tinyurl.com/lbw8nze

10 Jan 2023
Videos

The Marketing Success Story Of BoAt | Startup Buzz

This video talks about how Aman Gupta became so famous and boAt's marketing success story - Aman Gupta’s unique perspective on business and his drive to succeed are key factors behind boAt's success

5 Dec 2022
Industry

Brands partner across categories to cross-promote, help recovery amid covid

Zomato partnered with Amazon Prime Video to promote online orders to coincide with the release of Season 2 of the crime drama Mirzapur FMCG companies like Pepsico and Amul have partnered with telcos and media companies to offer additional data and promote product sales

3 min read8 Nov 2020
Brand Post

WebEngage ranked #1 in the Asia Satisfaction Index of G2’s Summer 2020 Report

G2 features WebEngage in the leader quadrant across six categories and as Asia’s Most Loved Mobile Marketing Platform.

3 min read15 Jul 2020
Brand Post

Re-invention in the face of adversity: Lessons by Ajay Vadhvani Solutions

AVS is an experiential marketing company serving the needs in marketing & communications.

3 min read30 Jun 2020
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