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Thu, Sep 20 2018. 01 13 PM IST

Siyaram’s names Ranveer Singh as brand ambassador

The company said that Ranveer Singh’s signature edgy sense of style would help the heritage brand Siyaram’s connect with young consumers

Wed, Sep 19 2018. 04 16 PM IST

Amazon’s ad market shares rises at the expense of Google, Facebook

Amazon will generate $4.61 billion in US ad sales this year, which represents 4.2% of the total digital ad market, according to eMarketer estimates

Tue, Sep 18 2018. 07 35 PM IST

Adidas signs brand endorsement deal with Hima Das

Hima Das will soon appear in an integrated multimedia advertising campaign for Adidas aimed at inspiring young athletes in the country

Tue, Sep 18 2018. 12 10 PM IST

Mullen Lowe Lintas Group’s former CEO launches new ad agency

New agency will offer brand consultancy, communication and content services

Tue, Sep 18 2018. 11 59 AM IST

Asian Paints’ new ad tells you why people add colour to homes

The advertisement shows how the joy of redecorating one’s home can create colourful moments and memories

Mon, Sep 17 2018. 11 55 AM IST

Britannia launches ad campaign to mark 100 year milestone in India

Made by Lowe Lintas, Britannia ad campaign comprises ten films featuring consumers across age groups sharing how Britannia products have played a crucial role in their lives

Wed, Sep 12 2018. 06 28 PM IST

D. Shivakumar elected as chairman of ASCI

Sony Pictures Networks’ Rohit Gupta was elected as the vice-chairman and Media Brands CEO Shashidhar Sinha was re-appointed as the honorary treasurer

Tue, Sep 11 2018. 12 42 PM IST

Kabbadi is no child’s play says Star Sports in new Pro Kabaddi season 6 campaign

The integrated campaign will be promoted across television, print, outdoor, social media and digital platforms.

Mon, Sep 10 2018. 11 01 PM IST

Netflix, Amazon Prime, others line up ₹300 crore ad blitz

A host of independent OTT firms are advertising on television to promote the habit of on-demand viewing

Wed, Sep 05 2018. 10 12 AM IST

Ad veteran Prahlad Kakkar and Creativeland Asia’s Sajan Raj Kurup launch consultancy for SMEs

Prahlad Kakkar has partnered with Creativeland Asia’s founder Sajan Raj Kurup to launch ‘Dining Table’, a marketing, communications and business consultancy for family-owned and small and medium-sized enterprises (SMEs)

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