Shuchi Bansal

30% ad budgets go into digital media today: Bata

4 min read . Updated: 23 Jan 2022

Broadcast industry must stick together to survive

3 min read . Updated: 12 Jan 2022

M&E sector 2021: In the rearview mirror

3 min read . Updated: 30 Dec 2021

‘Online the best thing to happen to our industry’

3 min read . Updated: 23 Dec 2021

Food firms want a bigger bite of snacking category

3 min read . Updated: 22 Dec 2021

Influencer-led branded content is set to boom

3 min read . Updated: 16 Dec 2021

Caution may be the buzzword for brand ads

3 min read . Updated: 01 Dec 2021

Shoppers, companies on the edge as prices soar

4 min read . Updated: 03 Nov 2021

‘USL should be free of debt in 4 to 6 quarters’

3 min read . Updated: 28 Oct 2021

Brands need not run for cover for every troll

3 min read . Updated: 28 Oct 2021
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