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Business News > Mint Authors > Vijaya Rathore

Vijaya Rathore

Mint Author

ARTICLES BY VIJAYA RATHORE

Legal tangle: Mirc Electronics chairman Gulu Mirchandani. Ashesh Shah / Mint

Union takes Mirc to court over Wada lockout

2 min read . 22 Jan 2010

India a very significant market: Sony India head

1 min read . 03 Nov 2009

Preferred choice: Cookies and snacks on display at a store in Karnal, Haryana. Parle has a 40% share of the biscuit market in India. Ramesh Pathania / Mint

Parle plans to set up more production units abroad, increase sales

1 min read . 07 Oct 2009

PepsiCo to sell merchandise in India

1 min read . 16 Sep 2009

Ellen Hou | A focus on quality to guard the brand here

4 min read . 27 Jul 2009

Improving sentiment: A consumer durables showroom in New Delhi. Favourable decisions in the Budget, such as a duty cut of 5% on LCD television sets, among others, have helped boost consumer confidence

Electronic appliance makers on revival track, expect sales to rise

2 min read . 10 Jul 2009

India focus: Pringuet says the business model in India based on locally produced spirits and imported brands seems to be attractive Harekrishna Katragadda / Mint (Pringuet says the business model in India based on locally produced spirits and imported brands seems to be attractive Harekrishna Katragadda / Mint)

We will be able to double the volumes in next four-five years

4 min read . 08 Jul 2009

Not mandatory: A roadside eatery in Noida. The food safety authority is developing standards and plans to implement these in other cities, too.Harikrishna Katragadda / Mint

Food quality regulator to rate Delhi eateries ahead of 2010 Games

1 min read . 19 Jun 2009

Customer delight: A consumer goods store in Noida. Samsung has reduced prices of LCD television set by 1-2% depending on model size and so has rival LG. Haier India and Godrej and Boyce also plan to c

Consumer goods firms take cue, to lower prices

2 min read . 27 Feb 2009

Driving growth: (clockwise from top left) Neeraj Chandra, VP, sales, marketing and innovation, Britannia [Madhu Kapparath / Mint]; Milind Sarwate, chief, HR and strategy, Marico; and Amit Burman, vice

Going Strong | Slowdown? Not for FMCG sector

9 min read . 12 Jan 2009

Market share: A Spencer hypermarket at Pacific Mall in Ghaziabad. ITC has made sizeable investments in launching new products. Harikrishna Katragadda / Mint (A Spencer hypermarket at Pacific Mall in Ghaziabad. ITC has made sizeable investments in launching new products. Harikrishna Katragadda / Mint )

ITC mulls expansion of its range of personal care brands

2 min read . 08 Jan 2009

Social initiative? Sanjeev Chadha. Harikrishna Katragadda / Mint

Pepsi says working on Re1-Rs2 food line

2 min read . 17 Nov 2008

Indians spending more on fast food

1 min read . 06 Nov 2008

Now, Samsung hits bullseye with Bindra

1 min read . 04 Oct 2008

Salora launches electronics retail chain under Terminal brand

1 min read . 05 Sep 2008

Moving forward:Hindustan Unilever’s Dove soaps in a Mumbai store. With consumers spending more on premium products such as body washes and shower gels, the segment has caught the eye of big players. A

Soap cos see shower gels and body wash as next big segment

3 min read . 03 Sep 2008

Domino’s recasts policy to lift sales

1 min read . 13 Aug 2008

Colgate to have fewer pack sizes to combat high input costs

3 min read . 13 Aug 2008

Marketing business: Bates 141 CEO Subhash Kamath says the agency, a WPP subsidiary, has identified retail as a growth opportunity. Photograph: Ashesh Shah / Mint

Continuing to expand, WPP set to buy another Indian design firm

1 min read . 08 Aug 2008

Low awareness of mutual funds snags AMCs’ bid to expand base

3 min read . 04 Aug 2008