Play Art: A colouring app rooted in Indian art and culture | Mint
Active Stocks
Wed Feb 28 2024 15:59:21
  1. Tata Motors share price
  2. 957.75 -0.52%
  1. Tata Steel share price
  2. 140.75 -2.36%
  1. HDFC Bank share price
  2. 1,408.15 -0.87%
  1. Power Grid Corporation Of India share price
  2. 279.55 -4.43%
  1. ITC share price
  2. 408.60 -0.62%
Business News/ Technology / Apps/  Play Art: A colouring app rooted in Indian art and culture
BackBack

Play Art: A colouring app rooted in Indian art and culture

If you want to get rid of that soul-sucking Candy Crush habit, you could get hooked to Play Art instead and enjoy its simple and soulful experience

The Play Art colouring app can do with more sophisticated navigation and design, and is not as intuitive as it should be.Premium
The Play Art colouring app can do with more sophisticated navigation and design, and is not as intuitive as it should be.

Colouring books for adults are a rage today, but it took Scottish artist-illustrator Johanna Basford and her best-selling Secret Garden for us to realize that colouring, a way to keep toddlers out of trouble, could be a hugely meditative and calming activity for adults too—one that needed no great artistic skill or precision except the ability to stay within the lines.

Like Basford, Suranya Aiyar, a Delhi-based writer-illustrator and the founder of Mama Suranya Books, which publishes children’s books on Indian art, festivals, legends and music, wanted children and adults to enjoy colouring while imbibing something on these subjects. Aiyar has created Play Art, a colouring and sticker-game app that uses narratives from her books, to connect with a digital-first audience that needs wholesome content on smartphones and tablets. “My children, who are 6 and 9, spend a certain amount of time on the iPad. Given that it’s unavoidable, I wanted to provide them with content rooted in Indian art, music, flora and fauna," says Aiyar. Music and sound are integral, and Aiyar has used pieces composed by sarangi maestro Ustad Arif Ali Khan. In-app sounds feature tabla beats, the call of peacocks, koels and parrots, splashing water, and children laughing.

The Play Art colouring app can do with more sophisticated navigation and design, and is not as intuitive as it should be. But if you want to get rid of that soul-sucking Candy Crush habit, you could get hooked to Play Art instead and enjoy its simple and soulful experience.

Play Art is available for download on App Store and Play Store for free. In-app purchases include some stickers and paid colouring pages priced from 10-80.

Unlock a world of Benefits! From insightful newsletters to real-time stock tracking, breaking news and a personalized newsfeed – it's all here, just a click away! Login Now!

Catch all the Technology News and Updates on Live Mint. Check all the latest action on Budget 2024 here. Download The Mint News App to get Daily Market Updates & Live Business News.
More Less
Published: 16 Jun 2018, 04:25 PM IST
Next Story footLogo
Recommended For You
Switch to the Mint app for fast and personalized news - Get App