Shravani is a financial journalist with close to five years of experience in the industry, specialising in markets and audience-focused newsroom strategy. She is currently part of the subscription and engagement team at Mint, where she plays a key role in managing premium homepages across both the website and apps. Her work sits at the intersection of editorial judgment and reader behaviour, ensuring that high-quality journalism reaches the right audience in the most effective way.
At Mint, Shravani contributes to daily and weekly newsletters such as Top of the Morning, The Evening Brief, and Best of the Week, curating the best stories from Mint reporters. She is also closely involved in amplifying stories through notifications and social media, while actively contributing to product thinking and newsroom planning. Her role reflects a focus on bridging the gap between what the newsroom produces and what readers actively seek to consume.
Shravani began her journalism journey in 2020 after earning a diploma from the Indian Institute of Journalism and New Media (IIJNM), Bengaluru, backed by an academic foundation in Business Studies and Economics. She started her career at CNBC-TV18 in 2021, where her time on the ticker desk helped her develop a sharp understanding of speed, accuracy, and the demands of real-time financial news.
She later joined GoodReturns, where she played a role in repositioning the platform from a personal finance-focused website to a broader business news destination. After nearly a year and a half, she moved to Mint as a senior correspondent, where she has spent over a year deepening her understanding of newsroom dynamics and audience engagement, continuing to evolve as a journalist.