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Business News > Mint Authors > Shuchi Bansal

ARTICLES BY SHUCHI BANSAL

‘Platforms need breadth of content to retain subscribers’

1 min read . 29 Nov 2022

The changing face of market research

3 min read . 23 Nov 2022

Festive sales: A mixed bag for consumer durables

3 min read . 17 Nov 2022

Is India’s television news industry killing itself?

3 min read . 10 Nov 2022

Rural consumption needs to improve: Marico’s Gupta

8 min read . 09 Nov 2022

Metro’s top brass may be retained post RIL buyout

1 min read . 08 Nov 2022

The futility of AN advisory on  state-owned  TV channels

3 min read . 02 Nov 2022

Despite tweaks in FM Radio policy, big hitches remain

3 min read . 13 Oct 2022

‘Sportswear is blurring lines between gyms and airports’

4 min read . 10 Oct 2022

The news channel wars over use of landing page data

3 min read . 06 Oct 2022

Viacom18 to show Fifa World Cup free on Jio Cinema app

1 min read . 04 Oct 2022

Rural consumers buy fewer essentials due to inflation

2 min read . 30 Sept 2022

Films and the great Indian audience taste churn

3 min read . 28 Sept 2022

Online sales to grow fast in coming years: Buddha

3 min read . 25 Sept 2022

Linear TV’s growth story inches towards a dead end

3 min read . 22 Sept 2022

Trai on broadband via local cable: Too little, too late

3 min read . 15 Sept 2022

Will CCI concerns further delay Sony-Zee Entertainment merger?

3 min read . 08 Sept 2022

Aggregators queue up as OTT viewership surges

3 min read . 01 Sept 2022

Disney Star licenses ICC’s Men’s events to ZEEL

3 min read . 30 Aug 2022

We’re heading for bridge-to-luxe: Rajan Amba

4 min read . 28 Aug 2022
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