Here are some of the top features of the upcoming car as released by the company statement:
SUV-inspired bold front fascia
High ground clearnace
10+ safety features
Dynamic Centre Console
Large boot space
"Our internal research suggests that the criteria of buying a car for the youth, apart from affordability, acquisition cost and maintenance, now also include design and aesthetics," MSI Executive Director (Marketing & Sales) Shashank Srivastava said in a statement.
MSI Senior Executive Director (Engineering) C V Raman said the company has always developed new segments and cars to match the changing needs, tastes and lifestyles of customers.
"Designed in-house by Maruti Suzuki, S-PRESSO marks a big shift in the way compact cars are created and crafted in India. Its design language is inspired from our line-up of SUVs and the modern user's lifestyle," he added.
The S- Presso will be sold from the Arena dealership channel of the company.This will also be the first small hatchback to be launched by the company after Ignis was launched in 2017.
Meanwhile the company said on Wednesday it lowered prices of some cars, making it one of the first major companies to respond to the government's move to cut corporate taxes in a bid to revive economic growth.
The company cut prices on 10 different models by 5,000, representing discounts of just about 1% or less on average car prices. The price cuts start on Wednesday.
This comes as the domestic automobile industry faces a crippling slowdown in demand that has led to production cuts and thousands of job losses.
Maruti said the move was aimed at reviving demand by sharing "the benefits of corporate tax reduction with its customers".
The price cuts will kick in just ahead of the festive season, and Maruti said it hoped the move would help entice entry-level customers.
With Inputs from Agencies
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