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Business News/ Brand Post / Arghya Sarkar says brand management is now the most in-demand profession

We have been facing immense losses due to the pandemic. Even then, it has been a productive time for many of us. A lot of people started their journey in this lockdown. Above all, the demand for freelancers has been on a hike. Many understand that freelance is the perfect way to outsource your skill and earn a livelihood out of it. Moreover, Arghya Sarkar emphasizes that Freelance Brand Management is one of the most in-demand job opportunities.

Arghya Sarkar is the founder of Recruitment Mantra, a staff and recruiting agency that helps individuals and businesses hire talented and efficient manpower for their projects. They aid you in fulfilling your professional needs according to your requirements and specifications. They serve all kinds of business, be it local or international. They actively participate in the whole process of hiring and help you find the right fit for your business.

Arghya Sarkar began his career when he was only eighteen. He has years of expertise in various fields such as Recruiting, HR, Image Consultation, and Brand Management. Mr. Sarkar has always been aware of the importance of Digital Space and understands the broad spectrum of scope it operates with. He says that post-Covid, everyone has understood the role that the internet plays in our lives, directly or indirectly. He believes that Brand Management in the digital space is one of the most sought services, especially online. Brands understand the importance of creating a positive and influential image in the online space because people are largely dependent on the Internet. They are likely to trust you if you have a reputable online image. Moreover, brand management makes it easier to increase your brand value and appeal to the larger target audience without getting sidetracked. He states that effective brand management builds a loyal customer base for the audience. It also spreads a strong awareness of the brand to the audience.

Arghya declares that there has been an exponential growth in brand management freelancers because of the increase in demand. The demand is surplus. Because of his experience in the Brand Management sector, he understands the importance of managing a brand and customizing strategies according to the brand’s needs. He says that during the lockdown when many companies were shut down, the freelancers continued to thrive and survive in the market. Businesses have realized that hiring a freelancer with expertise to get a certain job done is easier and cheaper than going through the entire hiring process. With the rise in online and many small and medium-scale businesses, freelancers with brand management as their expertise or primary service are in huge demand. Their rates are affordable for these businesses, and their expertise helps them increase the perceived value of their products or services.

Arghya Sarkar is a man of wisdom and knowledge. He understands the market trends. He believes that in the coming years, freelancers have the ability to take over traditional employment in the market, especially brand managers.

Disclaimer: This is a company press release. No HT journalist is involved in creation of this content.

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Updated: 23 Nov 2021, 06:32 PM IST
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