Meet SEO Entrepreneur James Dooley: A Top-Paid “Digital Landlord”
2 min read . Updated: 22 Apr 2022, 05:18 PM IST
PremiumAfter 15+ years in the digital marketing space, Dooley has developed a unique approach that makes him one of the best in the industry
It’s no secret that the digital age has changed our lives, and the internet is king. SEO entrepreneur and digital landlord James Dooley knows this better than anyone. Dooley makes his living, in part, off this new market through what he calls “digital real estate." As sites like Facebook, YouTube, and Google continue to grow in size, it is only natural that more people use them to advertise themselves. That translates to more competition for today’s consumers and a greater need for effective strategies that make your brand unique. With search engines like Google being able to access every corner of your life through its algorithms and data analysis, the power of search engine optimization (SEO) has never been more crucial. As an expert in this industry, Dooley’s mission is to help individuals and brands leverage SEO to gain more traffic and leads on their online platforms.
After 15+ years in the digital marketing space, Dooley has developed a unique approach that makes him one of the best in the industry. An early adopter of the internet, Dooley developed a passion for SEO in 2008 when his company tasked him with improving its Google ranking. Throughout the project, Dooley studied the Google algorithms and discovered several ways of improving a website’s ranking. Since then, Dooley’s work ethic and enthusiasm for the digital space have kept him on top of the game. Dooley owns multiple online companies that help business owners gain a high return on investment in their digital marketing efforts.
Among other roles, Dooley is the founder and CEO of a full-service online digital media and marketing company PromoSEO Ltd that deals with client SEO, lead generation, affiliate marketing, website ranking, and much more. Dooley says that today, every brand wants to be the first one a consumer considers when they want your product, but it’s never that simple. Having a website is the first step, but that alone is not enough. From his research, over 70% of websites generate zero inquiries for their businesses. That’s quite unfortunate from Dooley’s perspective because he knows leads and inquiries are the lifeblood of any business.
To sort out those issues for businesses, Dooley’s company operates rank-and-rent websites. In essence, the websites act as traditional real estate. Dooley buys up the web domains, creates quality content for a specific niche, and does all the backend work required to rank the website at the top of the search engine results page. Normally, high traffic generates more leads, which local business owners can leverage instead of trying to hack client SEO on their own. Dooley leases the optimized websites to local business owners for a monthly fee if they want to have the leads and calls generated on those sites. With constant optimization, Dooley says a digital landlord can make more money than most traditional investments would ever bring.
To date, Dooley owns over 300 websites. He has invested, built, and retained over 25M webpages he rents out to businesses for lead generation. Additionally, Dooley has employed, trained, and mentored over a dozen apprentices in the UK who have gone on to become directors of different companies. Dooley has also invested in in-house training systems to ensure he achieves his goal of making his core staff millionaires and helping more businesses earn a high ROI.
Disclaimer: This is a company release. No HT journalist is involved in creation of this content.
