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Business News/ Brand Stories / Fuelling Productivity while Nurturing Empathy: Flowace AI
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Fuelling Productivity while Nurturing Empathy: Flowace AI

Flowace’s team of productivity experts guides all employees with actionable insights to help them plan and execute crystal-clear deliverables, thus enhancing their job satisfaction and employee experience (EX)

(L-R) Varun and Tarun Kodnani, Co-founders, FlowacePremium
(L-R) Varun and Tarun Kodnani, Co-founders, Flowace

Tarun Kodnani and Varun Kodnani, the two brothers, who started Flowace.ai, a fully automated time tracking and workforce productivity software, have created AI tools to help firms boost the time utilization of individuals and teams. Having worked with 386 organizations, across 4,782 teams and over 56,000 users, the duo claims that the overall productivity of organizations increases by at least 31 percent after 6 months of implementation of the software.

In today’s competitive landscape where productivity is benchmarked against demanding parameters, creating a healthy work-life balance is in fact a requirement to meet such demands. They claim that by helping employees focus better on completing high-priority tasks with effectiveness, they have helped users end their work day at least 30 minutes early every single day on average or have added 30 minutes of break time during their work day.

Tarun and Varun’s belief is that “Being productive is not just about logging hours in the office or spending effort for long hours aimlessly. Focus, deep work, efficiency, and quality of work are extremely important factors to assess productivity."

The duo has created AI software products to map and analyze the biggest bottlenecks in an organization with respect to the efficiency and workforce productivity of teams and individuals. They believe that half the problem is solved when it is identified. This is why a lot of effort is invested in accurately diagnosing productivity loopholes. It may be noted that every organization has its unique set of challenges.

After this discovery phase of 3-4 months, their AI tools can smartly recommend the highest priority action points which can be implemented in a few months. This is to overcome the biggest bottlenecks with respect to efficiency and workforce productivity. Flowace’s team of productivity experts guides all employees with actionable insights to help them plan and execute crystal-clear deliverables, thus enhancing their job satisfaction and employee experience (EX). Over, 91% of the organizations have come out of the process with successful results.

Flowace workforce data holds a wealth of information and it helps organizations handle employee issues and concerns in an empathetic way.

Tarun and Varun believe that “With so much data around us, there needs to be a change in the leadership styles of managers and owners. There needs to be greater transparency, complete trust, more kindness, and genuine belief in the team’s abilities to perform. If team members are not being able to perform, try to understand the root cause for their declining motivation to work productively. If they are not even putting in the required effort, find out if there’s a personal problem that’s bothering them. Don’t just address the problem superficially, make conclusions and fire them. Be human, dig deeper, and truly help them as they are your own."

By combining empathetic workforce management with accurate analytics of employee performance data, organizations can transform their culture which will now be re-built on the strong foundation of fairly rewarding employees with yearly appraisals, awards, incentives, and recognitions. Reward your performers and assist the non-performers as they deserve a chance. Setting the right culture is priceless as it will reap unlimited benefits for many years to come.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same. 

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Updated: 09 Jun 2023, 12:16 PM IST
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