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Business News/ Brand Stories / More than just a game: The creative advantages of a gaming laptop
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More than just a game: The creative advantages of a gaming laptop

As games rapidly become more realistic in look and feel and include more real-time player engagements, the demand for sturdy hardware rises. However, art professionals stand to gain just as much, if not more, from the heavy-duty specs of a gaming laptop.

 (Asus)Premium
(Asus)

Games are an integral part of a child’s development—be it physical sports that teach quick thinking and endurance, or computer games that teach you how to deal laterally with problems and improve reaction time.

But, after a certain age, most of us outgrow this ‘childish pastime’. An interesting notion, because video game revenue in 2018 reached a new peak of $43.8 billion, up 18 percent from the previous years, surpassing the projected total global box office for the film industry, according to a TechCrunch report.

The select few who hold on to gaming, though, are the ones who tend to pursue more artistic endeavors such as game design itself, animation, music, and illustration.

As games rapidly become more realistic in look and feel and include more real-time player engagements, the demand for sturdy hardware rises. However, creative professionals stand to gain just as much, if not more, from the heavy-duty specs of a gaming laptop.

Here are a few important features of a gaming laptop and the ways in which they can benefit artists.

Display: While the modern-day viewer prefers the smaller screen of the smartphone, it is the creators of content—filmmakers, video editors, animators, and designers—who need a large screen. However, more than just that, they need a screen that shows them true colour. The colours appearing on screen should be as close to the colours that are viewed with the naked eye. Such realism is rendered more efficiently by laptops that use IPS panels, providing 100% sRGB (like the ROG Strix SCAR III, powered by up to a 9th Gen Intel® Core™ i9 Processor). Additionally the display of the Zephyrus M GU502 is Pantone® validated, which means that the colors produced are 100% accurate, giving content creators to produce breathtaking work on the go.

Graphics card: What good are rich, true-to-life colours if they can’t be rendered correctly? A graphics card is the solution. Gaming laptops are set apart from regular laptops by the supremely high-rated graphics cards they sport, like the NVIDIA® GeForce RTX™ 2070 with upto 8GB of DDR6 VRAM, found in the Asus ROG Strix SCAR III, powered by the 9th Gen Intel® Core™ i9 Processor, which allows real-time rendering of intense in-game CGI graphics and supports VR (virtual reality). A laptop like the Strix SCAR III that can render high-quality in-game graphics can also greatly benefit creators of visual content such as heavy CGI work, high-quality photo editing and VFX, and the creation of innovative apps and websites.

RAM: Random Access Memory or RAM allows several programs to work at the same time, by fetching data from storage and feeding it to the CPU for processing. So the higher the RAM, say 32 GB at 2666 MHz clock speed, the greater the memory pool available to open heavy data files. Gaming laptops that support up to 32GB of RAM in dual channels open up the possibility of the laptops being used for heavy video or design rendering. The Zephyrus M GU502, powered by up to a 9th Gen Intel® Core™ i7 Processor, is driven by these advanced memory chips.

A solid state drive: The drive to excel is what fuels a creative person, but we are talking of a more literal solid drive here viz. a Solid State Drive or an SSD. It is a wonderful alternative to a regular HDD, because it really cut down on the laptop’s start-up time. New laptops like the Asus ROG Strix SCAR III and the Zephyrus M GU502, powered by up to a 9th Gen Intel® Core™ i7 Processor, has a dual consumer storage solution consisting of an NVMe PCIe 1 TB and 512 GB SSD respectively, along with an empty slot, an option to further boost performance. This combination of storage solutions, when working with multiple large-sized files, ensures faster copying of data, faster opening of files and, of course, faster gaming.

Processor: All of these great features would be meaningless if there wasn’t a solid engine driving the laptop, which is where the processor comes in. Among the highest-rated processors of today is the 9th Generation Intel® Core™ i9-9880H found in the Asus ROG Strix SCAR III and Intel® 9th Generation Core™ i7-9750H found in the Zephyrus M GU502. The Intel® 9th Generation Core™ i7-9750H boosts clock speed up to 4.5 GHz, allows all the above-mentioned features, and more. Ensuring that such a hardworking processor does not burn out, the ROG laptops come equipped with Anti-Dust Cooling technology, which keeps out harmful dust particles, which may lead to decrease in performance over time. This is further aided by enhanced air intake using a hyper fan cooling system with high performance dual 12V fans.

The new range of Asus gaming laptops represent the future of gaming laptops. They are redefining expectations with faster displays, best-in-class cooling, NVIDIA graphics, and up to Intel® 9th Generation Core™ i9 processors and are, therefore, the ideal companion to the gamer and the creative professional alike. A bonus if you are both rolled into one.

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Published: 31 May 2019, 01:46 PM IST
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