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India has seen two interesting developments since the COVID-19 pandemic, the adoption of digitisation across the nation, and the subsequent chasm of skill gap exposed due to lack of skilled software developers needed by companies to scale their products to meet demand.

According to a CEO of a major fintech unicorn, the company has been spending a whopping one-third of their time on recruitment. But a lack of skilled workforce is the key obstacle in the eyes ofstartup founders & CXOs nationwide. This is where skilling startups like Masai, Kraftshala, and Stoa step in.

Talent Fact Sheet
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Talent Fact Sheet

Masai is one such institute with a penchant for teaching web development and data analytics from scratch, turning fresh rookies into dependable, fully-equipped developers with practical experience in no time. This has helped top companies like NoBroker, ShareChat and many more to scale up their tech operations quickly and more effectively.

Ankush Sachdeva, co-founder, and CEO of ShareChat said, “I would not place my bets on the existing education infrastructure to train people. I think we need more platforms like Masai that really take the accountability of uplifting students and giving them relevant knowledge in the tech domain. This is really needed to unlock India’s tech potential."

Placement in Numbers
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Placement in Numbers

Every year, Masai places hundreds of industry-ready graduates with over 2,000 hiring partners. When a student graduates from Masai, they have more than just a head full of knowledge; they know how to immediately put that knowledge to work toward the success of a business.

As stated by Prateek Shukla, Founder, and CEO of the Bangalore based start up “Even an average Masai student comes out with over 1000 hours of practical coding knowledge, 300 hours of Data Structures and Algorithms training, and 100 hours of soft-skill development. This makes talent from Masai industry-ready and very sought after"

Understanding industry requirements and skilling entry level development talent helps Masai not only provide fresher talent to companies throughout the year, but it also shortens hiring time. Their graduates also have a 94% retention rate in an otherwise high attrition industry.

Deekshant Jain, Director of Engineering at NoBroker said “We have tried 2-3 skilling schools, but Masai is the top one. The one we think of when we have to hire. Directors who work with Masai alumni frequently say that they need more people like them. Masai students are focused, hard-working, disciplined, and task-aware. They do not require instructions on what to do and what not to do because they are familiar with (industry) standards."

The list of companies hiring from Masai includes industry moguls such as IBM, HCL Technologies, Tech Mahindra, Capgemini, and startup unicorns such as Paytm, Swiggy, Dream 11, Uber, ShareChat, and CoinSwitchKuber, who trust Masai to deliver diligent, skilled talent in line with industry requirements.

As India’s fastest-growing career institute, Masai has a new model of higher education where they invest in their students' success. Students from across the country study at 0 upfront fee and pay-after-placement of 5LPA or more.

Notably, two Masai Alums - Mahesh and Soumitha, were recently honoured and awarded by the revered Ministry of Skill Development and Entrepreneurship, India. The Alumni were chosen from a select group of students across India for the Kaushall Dikshant Samaroh in Delhi, held in October where they were recognised for overcoming immense obstacles all in order to realise their dreams of becoming software developers.

This is in line with Masai’s mission to skill India’s untapped and underutilised talent. Masai also joined hands with National Skill Development Corporation to create a framework for tech skill development in India.

In today’s scenario, the ever-evolving industry demands a level of excellence and practical knowledge that colleges can’t simply account for. However, Masai’s ever evolving curriculum taught by industry veterans accounts for these needs and emphasises quality of education owing to its unique pay after placement model.

Furthermore, the institute is known for prioritising the holistic development of their students, focusing greatly on not just the technical but also soft skills such as language and communication skills.

This novel approach has proved highly successful as Masai has placed over 2100+ satisfied software developers till date. As the digital revolution sweeps over the nation, the demand for data engineers, programmers, and developers continues to boom. Skill development institutes such as Masai play a crucial role in helping companies bolster their workforce with hard-working, industry-ready talent.


Prateek Shukla says, “We had great success with startups and our students often outperform those with fancy engineering degrees. Their success has actually helped us move the needle. Today, many legacy companies have updated their hiring requirements so they can hire skilled entry-level talent from us,"he added.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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