How employers can help make their most vulnerable workers financially resilient?
Blue collar workers are most vulnerable to financial shocks. Low earnings combined with unpredictable expenses result in frequent cash shortfalls but also erode resilience in face of deeper health or market risks.
Blue-collar workers are the lifeblood of an enterprise. They perform critical functions ranging from handling key logistics to frontlining the retail experience to producing product components. In cases of platforms built to bridge demand and supply of services, such as home services (e.g., spa treatment), ride-hailing or agent-led banking services, they represent the core customer promise. These workers often serve as external touch points or brand ambassadors that influence an organisation’s ability to attract new customers and employees. Further, they represent an important cost center, which means their productivity and longevity have direct implications on company financial health. In short, happy workers lead to productive workplaces and successful enterprises.