The Amazon warehouse in Bhiwandi (Photo: Aniruddha Chowdhury/Mint)
The Amazon warehouse in Bhiwandi (Photo: Aniruddha Chowdhury/Mint)

Amazon launches Maharashtra's largest warehousing hub ahead of festive season

  • The 2.7 lakh sq ft fulfillment centre is Amazon's third largest in India after its Hyderabad and Bengaluru centres
  • The online retailer will hold its flagship sales festival, the Great India Festival, from the midnight of 29 September to 4 October

Mumbai: Amazon India on Tuesday launched Maharashtra’s largest fulfillment centre in Mumbai's outskirt, Bhiwandi, ahead of the festival season.

The 2.7 lakh sq ft fulfillment centre is Amazon's third largest in India after its Hyderabad and Bengaluru centres. The opening of the facility has been aligned with the company's annual Great Indian Festival Sale, which kicks off this month-end.

"This (facility) has come in ahead of the festive season. This is the time when all our sellers would want to bring in fresh collections, new items, etc. So we have created a lot of space for them," said Akhil Saxena, vice president, (India Customer Fulfilment), Amazon India.

On Monday, the online retailer announced it will hold its flagship sales festival, the Great India Festival, from the midnight of 29 September to 4 October.

The company has lined up 500,000 sellers on its platform in the run-up to the festive sale, as compared to 380,000 sellers it had on-boarded last year.

A package at the Amazon warehouse in Bhiwandi (Photo: Aniruddha Chowdhury/Mint)
A package at the Amazon warehouse in Bhiwandi (Photo: Aniruddha Chowdhury/Mint)

The company has over 50 fulfillment centres with the a total capacity of 25 million cubic ft of storage space.

"As compared to last year, our partnerships with brands have increased this festival. A lot of brands launch their unique selections before the festival. So we have built our capacity keeping in mind what we need for the festive season," Saxena said.

Mint reported on Monday that the e-commerce platform does not see any slowdown in sales despite the overall weak market sentiment.

Amazon's annual festival sale coincides with rival Flipkart’s Big Billion Days, which is also scheduled to be held from 29 September to 4 October. These annual festivals come at a time when consumers in India are holding back on big-ticket spends.

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