Covid-19: Uber urge riders to prioritise safety in new campaign2 min read . Updated: 05 Jun 2020, 05:16 PM IST
- Research revealed that riders were not confident about prior rides and therefore this campaign was created
- Uber will promote the campaign across digital and mainline media platforms along with smaller edits in local languages
NEW DELHI: As restrictions are eased and cities inch towards restoring normalcy, cab hailing app Uber has launched a new marketing campaign, "Safer for each other" to underscore that safety, too, can spread if riders sanitise their hands, wear masks, and don’t travel when sick, thereby making the entire platform safer for others.
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