NEW DELHI :
ICICI Bank today launched a new premium savings bank account, designed specifically for upwardly mobile salaried and self-employed men. ‘The One’ savings account offers free unlimited transactions on all ATMs in India, free NEFT, RTGS transactions and complimentary membership of Zomato Gold.
"Our research has identified different customer sub-segments that require different product propositions. In line with this earlier in this fiscal, we had introduced new savings account offerings for senior citizens, working women and families," said Pranav Mishra, Head- Retail Liabilities Group, ICICI Bank, in a statement.
He said the bank has curated a special offering that bundles many benefits of enhanced insurance covers, access to convenient asset creations, investments and lifestyle benefits.
The new savings account offers an Amazon gift card of ₹999 on specific debit card spends, using which one can become an Amazon Prime member for a year. The account also offers a one-year subscription of Zomato Gold.
Other benefits of the account include free brokerage up to ₹22,500 on equity stock trading, free opening of a trading account, waiver of annual charge on demat account for the first year, 50% waiver on processing fee for new home loans, and no processing fee on balance transfer of existing home loan.
Last month, the private sector lender had launched a women’s savings account with free insurance, cashback on retail spends, and unlimited transactions on all ATMs.