Home / Companies / News /  Star India pledges Rs50 crore for India’s covid-19 relief efforts

Star India pledges Rs50 crore for India’s covid-19 relief efforts

K. Madhavan, president, the Walt Disney Company India and Star India said the fight against the covid pandemic is common to all and that the contribution of the firm reaffirmed its steadfast commitment to India. Madhavan added the proposed donation builds on the Rs28 crore the company had contributed towards covid-19 relief in 2020,Premium
K. Madhavan, president, the Walt Disney Company India and Star India said the fight against the covid pandemic is common to all and that the contribution of the firm reaffirmed its steadfast commitment to India. Madhavan added the proposed donation builds on the Rs28 crore the company had contributed towards covid-19 relief in 2020,

  • The sum will be utilized, among other things, for the procurement of critical healthcare equipment, including oxygen concentrators, BiPAP and ventilators, besides setting up oxygen plants across hospitals

NEW DELHI : Media and entertainment conglomerate Star India has pledged financial support of Rs50 crore towards the ongoing covid-19 relief efforts in India. The sum will be utilized to aid relief efforts and towards the procurement of critical healthcare equipment, including oxygen concentrators, BiPAP, and ventilators, along with setting up oxygen plants across hospitals, the company said in a statement. This is in addition to Rs28 crore that the company had contributed towards covid-19 relief in 2020.

Walt Disney had acquired Rupert Murdoch’s 21st Century Fox Inc. in a $71 billion cash and stock deal in June 2018, making Star India, Fox Star Studios, and Hotstar part of Walt Disney.

"We stand in solidarity with all of India in our fight against covid-19. The Walt Disney Company and Star India are humbly contributing Rs50 crore to aid relief efforts. The need of the hour is to provide critical healthcare supplies and equipment to save lives. This is our common fight and our contribution reaffirms our steadfast commitment to India, and builds upon the Rs28 crore that our company contributed towards covid-19 relief in 2020," K. Madhavan, president, the Walt Disney Company India and Star India, said in a statement.

In the endeavour to create awareness around Covid Appropriate Behaviour (CAB), the Star India network has been running an awareness campaign through public service announcements, the company said. It will also continue supporting relief efforts through its Disney Employee Matching Gifts programme, wherein for each employee donation to pre-approved charitable organizations, the company will make a matching contribution.

A number of global companies have announced financial and logistics support to India to fight its covid crisis. Among them are Google, Apple, Walmart, and others. The Indian conglomerates, too, have been pitching in with providing medical oxygen to Indian hospitals and helping them with setting up covid facilities.

In India, Walt Disney owns the Star network of TV channels, movie production arm Fox Star Studios, and video streaming platform Disney+ Hotstar, among other units.

ABOUT THE AUTHOR

Lata Jha

Lata Jha covers media and entertainment for Mint. She focuses on the film, television, video and audio streaming businesses. She is a graduate of the Columbia School of Journalism. She can be found at the movies, when not writing about them.
Catch all the Corporate news and Updates on Live Mint. Download The Mint News App to get Daily Market Updates & Live Business News.
More Less

Recommended For You

Trending Stocks

×
Get alerts on WhatsApp
Set Preferences My ReadsWatchlistFeedbackRedeem a Gift CardLogout